Crain's Detroit Business - June 16 |
That's the Point!
Off the Drawing Board: This idea started with the pledges by the Detroit Three automakers, the Mellon and Getty pledges came while I was refining the idea and made it even stronger. Collaborating with my editor at Crain's Detroit Business, we refined the punch line and enhanced the message. (The idea below the rough at the right is one of those that you just have to get out of your system, groan and move on! *grin*)